Producing the fuel that allows the venture to scale.Nov 03, 2022
Founders — you must have a CEO, but you don't have to be the CEO.
What distinguishes extraordinary entrepreneurs is their willingness to give up everything for the belief in their vision. Especially a scaling vision.
And that includes the role of the CEO.
The CEO needs to be focused on producing the fuel that allows the venture to scale — revenue and profitability.
We call this a full-stack entrepreneur, someone who has mastered marketing and sales, frontend to backend. They live and breathe this.
A CEO must be full-stack.
- If this isn't you, find someone with this skill-set and experience.
- If you are looking for funding, this is part of investor readiness.